Before I define professional selling. Let’s look at some of the related professions. Below are some definitions of professions/occupations that relate to professional selling from Wikipedia: Marketing is defined as an ongoing process of planning and executing the marketing mix (Product, Price, Place, Promotion) for products, services or ideas to […]

Speak less and Listen more I have asked thousands of sales professionals this question over the past 12 years. How much time should you speak during a sales meeting and how much time should your customer speak, as a percentage? The answers I receive are as high as 80{bcb10712eadb32c7e50a15bcbfb14ed4d7108a9fa2a5dcafffbff4bd1d9a4f28} the […]