Mike came to my office one day looking very discouraged. He had been selling for about two months. He was…
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The Importance of Consistent Branding
Its becoming increasing common for your customers to evaluate, and make, buying decisions online. Just look at your own buying…
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Maslow’s Marketing Filter
One of the basics of all marketing and advertising training is a teaching of “Maslow’s needs pyramid”. This pyramid shows…
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Surprising Sources of Sales Leads
Do you periodically reach out to failed sales and former customers? If not, you could be ignoring viable prospects. It’s…
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